The Cocoa Industry
- Since 2007, global production
of cocoa beans has averaged 3,656,660 metric tons:
- Africa 69.9%
- Asia 16.6%
- Americas 13.5%
- Cacao bean prices by
December 2010 was at $3,470 US per metric ton
- Global cocoa consumption
is about 3.5 million metric tons and has grown 2.5% annually over the past
10 years
- Chocolate product
consumption has been growing at about 3% annually (except in 2009 due to
recession)
- Consumption has been
growing fastest in Brazil
- Per capita consumption of
cocoa is highest in Western Europe and North America where incomes are
higher and is lowest in Latin America and Asia where incomes are lower
- Major manufacturers want
to do more to meet rising demand:
- Kraft Foods in 2009 was
22,000 metric tons; target in 2012 is 50,000 metric tons
- Nestle in 2009 was 4,000
metric tons; target in 2012 is 30,000 metric tons
- Mars in 2009 was 5,000
metric tons; target in 2012 is 100,000 metric tons
- Hersheys in 2009 was
10,000 metric tons; target in 2012 is 855,000 metric tons
- Domestic production in the
Philippines in 2009 was only 6,263 metric tons
- Domestic demand continues
to outpace production
- In Asia, there is
increasing consumption but also a large grinding industry that continues
to expand
- The regional production of
quality fermented beans is only 26% of the 680,000 metric tons of beans
produced annually in the region. As a result, regional processors import
almost 220,000 metric tons of fermented beans from West Africa and South
America.
- Because of higher shipping
costs due to rising fuel prices, the Philippines has an increased competitive
advantage in gaining access to the Asian market compared to West African
and South American
- Race to the Top of the
Global Cocoa Market:
- Indonesia in 2006 was
680,000 metric tons; target in 2020 is 900,000 metric tons
- Papua New Guinea in 2006
was 55,000 metric tons; target in 2020 is 100,000 metric tons
- Philippines in 2006 was
6,000 metric tons; target in 2020 is 100,000 metric tons
- Malaysia in 2006 was
30,000 metric tons; target in 2020 is 50,000 metric tons
- Vietnam in 2006 was 3,000
metric tons; target in 2020 is 30,000 metric tons
Philippines Goal
by 2020
- produce 100,000 metric
tons of cocoa country-wide
- Philippines can intercrop
with 10% of existing coconut areas – that gives approximately 107,874
hectares for planting cacao trees.
- will need to plant 10
million seedlings per year over the next 5 years – 50 million cacao trees
will result in approximately 105,000 metric tons in anticipated cocoa bean
production by 2020
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